Shopify SEO Services

Make My Website’s Shopify SEO services help businesses in Melbourne and Sydney enhance the visibility and performance of their online stores. We tailor strategies to optimise your Shopify website, increase organic traffic, and improve conversion rates. 

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Rank #1 with Melbourne’s Trusted SEO Company

When expecting to outshine in the digital space, you must understand how significant SEO is in establishing you as a brand. And that is when you’d realise it’s not about making random moves or risking your business becoming the experimental playground for novice SEO companies in Melbourne.

Only choosing the best in the field of SEO is how you could reach closer to the goal of becoming the best in your industry. And this is what we claim to be!

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300% YoY increase in website leads

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100% targeted keywords in Top 5

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190% increase in website leads

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200% Increase in Website Traffic

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37% increase in website revenue

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300% increase in website leads

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900% Increase in Website Traffic

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Your business could be here!

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30% increase in website Revenue

Comprehensive Shopify SEO Agency Services

As a leading SEO agency, Make My Website offers a full suite of services designed to optimise every aspect of your Shopify store. We optimise every element of your Shopify website to enhance search engine performance and user experience.

Our services of SEO for Shopify encompass –

To begin with, we conduct an exhaustive SEO analysis of your Shopify store, looking out for features that need improvement and those that bring room for growth. Our experts study the competition to develop a strategic plan that allows you to change the game in e-commerce content.

The first step in executing the Shopify SEO strategy is keyword research. We identify essential product keywords to ensure your store appears to potential users at every stage of their purchase process.

Our focus of on-page optimisation services is optimising your product and category pages for high visibility and engagement. This involves improvement of search engine ranking and click-through rate by optimising titles, meta tags, headers, and product descriptions, among others.

Product SEO Shopify: Maximise Visibility

Product SEO is one of the critical elements that ensure Shopify’s success. We know how to effectively improve your product pages’ performance in terms of search engine rankings and showcase them to the target audience.

Some aspects of our product SEO for Shopify are:

Optimisation of product titles and descriptions

Strategic use of keywords in product content

Image optimisation with alt text and descriptive file names

Implementation of structured data markup

Creation of unique and compelling product descriptions

Optimisation of product URLs and meta tags

We enhance every product page by incorporating relevant keywords and creating informative, engaging product descriptions. Such practice improves the ranks in search engines and assists clients in finding and purchasing products more quickly and efficiently.

We craft unique, informative product descriptions to engage consumers and improve search engine rankings. In addition, we provide the product images with suitable filenames and alt attributes to improve the ranking potential and accessibility of the images in question.

We use structured data markup to help search engines understand your product information, improving click-through rates with rich snippets.

SEO for Shopify Stores: Drive Growth

We specialise in SEO for Shopify stores, focusing on strategies that drive long-term, sustainable growth for your business. Therefore, our approaches aim for positive and long-term growth of the e-commerce business.

Some aspects of our SEO for Shopify stores include the following:

  • Keyword research and mapping
  • On-page SEO optimisation
  • Technical SEO enhancements
  • Content marketing strategy
  • Link building and outreach/li>
  • Analytics and Reporting/li>

To promote the capabilities of your business, we always perform in-depth keyword studies to distinguish the most crucial search phrases. After these keyword phrases have been grouped properly, they have been allocated for use on the relevant pages of your website.

Our on-page SEO optimisation entails more than filling in title tags and meta descriptions. We put every page piece to use in the optimisation process, whether the headers, content, graphics or internal linking, so there is a seamless SEO-optimised structure.

Technical SEO is a significant aspect of any Shopify store optimisation. Problems like duplicate content, canonical issues, and XML sitemaps are resolved so search engines can adequately crawl and index the store.

We also develop content marketing strategies to engage your target audience, including blog posts, product guides, and other forms of content.

SEO for Shopify Sites: Holistic Approach

As Make My Website, we understand the importance of SEO for Shopify Stores from every point of view, and therefore, we implement solutions at all levels of the online shop.

Regarding the SEO strategy that we implement for Shopify sites, this is what we offer:

First, we look into your website structure and optimise it to allow users and search engine crawlers to easily navigate your store. This entails coming up with an appropriate distribution of categories and products and using breadcrumbs for easy navigation.

We create simple, keyword-rich URLs to improve SEO and enhance user experience.

Link building helps maintain link equity distribution in your website through our internal linking strategy by providing prominence to your selected pages and products. It serves a dual function of benefitting website owners through SEO and urging site users to engage in more activities within the website.

The loading speed of a website is one of the critical factors in SEO and user-friendliness. We enhance the performance of your Shopify in aspects such as image optimisation, code minification, and usage of CDNs provided by Shopify.

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Boost Your Online Presence with Shopify SEO

As the e-commerce landscape becomes more competitive, a robust Shopify SEO strategy is essential. Optimising your Shopify store improves search rankings, drives traffic, and increases sales.

The advantages of our Shopify SEO services include:

Shopify’s strong SEO capabilities require a strategic approach to achieve significant results beyond its basic offerings. We utilise the inherent capabilities of the platform and augment them with additional methods to form a well-rounded SEO practice.

By focusing on best practices in on-page optimisation, technical SEO, and content marketing, we ensure that your Shopify store performs well in search engines while offering an optimal user experience for your customers. Such comprehensive optimisation of Shopify, even before the launch of a site, prepares it for the success of e-commerce activities and healthy business expansion in Melbourne, Sydney, etc.

Shopify On-page SEO: Optimise for Success

On-page optimisation is an integral component of any successful Shopify SEO strategy. Our services for on-page SEO for Shopify aim to enhance all aspects of your product and category pages to increase their SERP presence and appeal to users.

Our services for on-page SEO for Shopify comprise the following key elements:

Title tag and meta description optimisation

Header tag (H1, H2, H3) optimisation

Content optimisation and keyword integration

Image optimisation (alt text, file names)

Internal linking structure improvement

Schema markup implementation

We ensure that every page of your Shopify store carries proper keywords, includes interesting meta tags and has a logical hierarchy of headers according to the content. 

Product and category descriptions are written to be both informative and SEO-optimised, incorporating target keywords while remaining engaging and helpful to users. To achieve the desired result performance and the need to satisfy the audience and attract them, together with sales, we shall balance all the parameters within the prescribed limits of reasonable SEO.

All the images on your Shopify store will be optimised with descriptive file names and alt text for better image accessibility and search engine optimisation.

FAQs

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Shopify SEO focuses on optimising stores built on the Shopify platform. It leverages Shopify’s unique features, such as built-in SEO tools and flexible architecture, while applying general e-commerce SEO principles for improved rankings.

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Results depend on your store’s current SEO position, competition, and optimisation efforts. Initial improvements may be visible in 3-6 months, with more significant results appearing after 6-12 months of sustained effort.

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Yes, Shopify SEO enhances conversion rates by improving site structure, user experience, product pages, and calls to action. These strategies attract more visitors and convert them into customers.

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Key performance indicators include:

  • Organic traffic growth
  • Keyword rankings
  • Conversion rates and revenue
  • Page load times and technical SEO metrics
  • Engagement metrics (time on site, pages per session)
  • ROI

Regular reports track progress and results.

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Yes, local SEO is essential for stores with a physical presence or targeting specific locations. It helps:

  • Appear in local search results
  • Attract location-based customers
  • Compete effectively in local markets
  • Build trust with local audiences

Local SEO strategies complement national or international efforts to enhance overall visibility.

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Born in sydney, Grown in melbourne

80% of websites were delivered within 2 weeks

200+ websites in 2020 (150 during covid)

We’d love to hear from you! Reach out to us for all your queries.

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